Why is web design knowledge critical for instructional technology leaders in the K-12 environment?

Web design knowledge is critical for IT leaders for a variety of reasons:

• You need to understand how it works,
  
• You may need to know why is DOESN'T work,
  
• As an IT leader, you may be asked to help maintain your school's web page,
  
• You may be required to take over the web page during the regular manager's vacation/illness, etc,
  
• I personally think it is a good piece of general knowledge to have and use occasionally. 
• I also happen to think that it is fun, even if it is frustrating at times. One of my goals is to practice with it until I can use the strict format and have it work. I do understand that this may take a while, and a lot of practice, but . . . I have a goal!
  

In a perfect world, what do you think is the best Website solution for your school/district?

Our school website is maintained by one teacher in our school. He does a wonderful job of keeping it updated. He keeps it relative and interesting to the staff and students, sometime even updating it every day to do so. So my only question to the blog prompt is this: Who said it isn't a perfect world? I seems pretty close in that little corner of my world.